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SEO

UTM Campaign Builder

Build trackable campaign URLs with UTM parameters.

Fill in the URL and parameters above

About this tool

The UTM Campaign Builder appends utm_source, utm_medium, utm_campaign and other parameters to a URL so analytics tools can attribute traffic to the right campaign. Fill the fields and copy a ready-to-share tracking link.

Frequently asked questions

Source, medium and campaign are the core three; term and content are optional and mainly used for paid search and A/B tests.

Yes — keep them consistent (lowercase, no spaces) so reports group correctly.